Sunday, 8 February 2015


Earlier on in the project I tried to do line drawn visualisations alongside digitally collaged ones, but neither gave quite the effect I was looking for. Going back to the drawing board and really looking at my customer profile and shop report research was so helpful, as I suddenly realised the look I wanted to achieve. I think these visualisations were so much more successful because I actually really thought about the outcome and the image I want to project to the customer. I also drew some simple flats to show off the prints more easily on my final moodboards. 

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